Sealand West Coast Winter
We took the opportunity to shoot a winter campaign while scoring waves. Keeping it real in true Sealand style.
Client:
Sealand
Services:
Photography, Videography, Editing
Year:
2025
Industry:
Lifestyle Retail
Duration:
Overview:
The Sealand West Coast Winter Campaign captures the raw, untamed beauty of South Africa's West Coast in the colder months, where misty dawns meet crashing waves and rugged dunes stretch under golden sunsets. Shot across remote beaches and wild landscapes, the series showcases Sealand's responsibly made apparel from cozy puffer jackets and merino-infused layers to signature caps and wave-inspired knitwear in real-life adventure settings. Featuring authentic moments of connection to the ocean and outdoors, surfing, relaxed beachside hangs with insulated mugs and coolers, and windswept silhouettes against dramatic skies, the campaign embodies the brand's ethos of durable, sustainable gear designed for those who embrace the elements year-round. The images evoke a sense of quiet resilience and warmth amid winter's chill, highlighting how Sealand pieces blend functional style with environmental consciousness, inspiring weekend escapes and everyday escapes to nature's edge.
















